The Daktronics Experience

Bringing data into a live event production helps tell a more detailed story about what is happening right in front of the viewer’s eyes. That is why we visited with Bill Hadsell, Daktronics product manager, to talk about the capabilities of Data Studio within Daktronics control systems. He tells us about the basketball offering, how it connects to your control system and how teams can start using it to tell their story.

• Contact for Data Studio: sales@daktronics.com or professionalservices@daktronics.com
• Data Studio Video: https://www.daktronics.com/en-us/video-gallery/DataStudioNBA1
• Show Control: www.daktronics.com/showcontrol
• “Easability” definition: https://www.merriam-webster.com/dictionary/easability

*DISCLAIMER* No discounts are currently available for this product. The mention of a discount is in a joking manner within this episode.

Being an event producer on campus in Brookings, South Dakota, is slightly different since Daktronics is located only about a mile away. Event Producer Eric Ray joins Justin and Matt to talk about this experience as well as his career journey, other big experiences he’s been a part of and more behind-the-scenes information from producing live events.

Links:

• Professional services page: www.daktronics.com/professionalservices
• SDState project highlight page: https://www.daktronics.com/en-us/photos/details?cid=SDS001#pn=WP-19647

Justin and Matt are joined once again by Shannon Mutchelknaus, engineering manager of Daktronics Laboratory Services Group, as well as Nick Casstevens, Daktronics lab technician, to go in-depth about EMI – Electromagnetic Interference. What does it mean and what should you know about how it affects LED displays? Also, learn what Daktronics does to test for it so you know you’re in compliance.

• Laboratory Services webpage - www.daktronics.com/reliability 
• FCC Compliance blog post - https://blog.daktronics.com/2017/05/12/understanding-the-importance-of-federal-communications-commission-fcc-compliance-in-digital-signage/ 

While billboards are nothing new, digital billboards are becoming more accepted and used in our society. As such, Justin and Matt had a conversation with Chad Harris, Owner of Las Vegas Billboards, about his experiences in the OOH industry including how he got started, how he’s using his inventory of digital billboards and a few interesting stories from working in Las Vegas.

Links:

• Las Vegas Billboards website: lasvegasbillboards.com/
• Drone footage: https://www.daktronics.com/en-us/video-gallery/Las-Vegas-Billboards
• Daktronics digital billboards: daktronics.com/ooh

Safety at Daktronics isn’t focused solely on the manufacturing floor. It’s everything from OSHA regulations to installation safe practices to behavioral changes to ensure safety at every Daktronics office and installation site around the globe. Justin and Matt are visited by Albert Patin, Joel DeBoer and Scott Peterson – all members of the Daktronics safety team – to discuss safety, making safety presentations fun and engaging, and how they’ve seen safety standards change firsthand.

In today’s society, digital signage is all around us. That’s why Justin and Matt sat down with Seth Koch and Bill Hadsell to talk about Digital Media Networks and how Daktronics fits into the picture. Seth is a sales engineer and Bill is a project manager covering Daktronics digital media solutions. They share their insight into these types of systems, how they work, how versatile they are and the multiple applications where these systems are being used.

Links:

• Contact Seth: seth.koch@daktronics.com 
• Video wall webpage: https://www.daktronics.com/en-us/products/video-displays/video-wall
• IPTV webpage: https://www.daktronics.com/en-us/products/iptv
• ADFLOW webpage: http://www.adflownetworks.com/

Shannon Mutschelknaus, engineering manager of Daktronics Laboratory Services Group, is back on the podcast with Justin and Matt to talk more about product and component testing. This time the focus is on the qualification testing of completed products and modules before the final installation for customers. While we do that in house, we also send it off for third-party qualification to ensure the accuracy of those tests. Sometimes, those tests involve things that are beyond realistic for everyday applications.  

• Reliability Lab webpage: https://www.daktronics.com/en-us/learning-and-resources/product-reliability-lab
• Reliability Lab Video: https://www.daktronics.com/en-us/video-gallery/Product-Reliability-Lab
• Tour info – front desk phone number: 1-800-324-8766

Football season doesn’t start for Daktronics when the ball is kicked off. Dustin Culhane, Daktronics Account Service Manager, joins Justin and Matt to explain how our season starts much earlier. Similar to the teams, we’re preparing for the games ahead of time doing preseason checks of our equipment on site. We also do pre-event checks as well as providing event support throughout the game. Dustin also shares some of the sites he’ll be visiting this year and talks about a friendly rivalry between him and Matt dating back to their college days.

• Daktronics Services webpage for football system support: https://www.daktronics.com/en-us/support/sports/football
• Daktronics professional football webpage: daktronics.com/nfl
• Daktronics college sports webpage: https://www.daktronics.com/en-us/markets/colleges
• Minnesota Vikings TCO Performance Center story: https://www.vikings.com/news/daktronics-video-board-vikings-training-camp

We try to make it well-known that Daktronics has a reliability lab where we test our products and components past the point of failure. So, in this podcast, we talk with Shannon Mutschelknaus, engineering manager of Daktronics Laboratory Services Group, to give some clarification into what we actually test behind the scenes. This episode focuses Development Testing where we focus on components and parts before we use them in our products.

• Reliability Lab webpage: https://www.daktronics.com/en-us/learning-and-resources/product-reliability-lab
• Tour info – front desk phone number: 1-800-324-8766
• Picture of the “fly trap” test:
   

Justin and Matt sit down with Joni Schmeichel and Chaz Fuhrman, strategic marketer and sales for Daktronics OOH, respectively. They cover the topic of Digital Out of Home (DOOH) including the advertising trends associated with DOOH, some things to consider from both the display owner and advertiser perspective, and other fun things they’ve seen from the DOOH industry. They also mention how DOOH affects the routine drive to work and a child riding in the back seat of a car.

• Daktronics OOH webpage: https://www.daktronics.com/en-us/markets/out-of-home-advertising
  
• Daktronics OOH Blog: https://blog.daktronics.com/category/out-of-home-advertising/
  
• Request a FREE Ad Sales Strategy Presentation: https://www.daktronics.com/en-us/markets/out-of-home-advertising/services/ad-sales-strategy
  
• Chaz on LinkedIn: https://www.linkedin.com/in/chaz-fuhrman-b774985a/
  
• Joni on LinkedIn: https://www.linkedin.com/in/joni-schmeichel-b6b02417/