The Daktronics Experience

During our International Partner Conference, we caught up with GoMedia’s Abdelhak Kacimi and Daktronics sales representative Alain Castelbou to discuss how our companies work together and recent display installations in Morocco. Learn how these projects are enhancing sports venues and creating impactful fan experiences throughout the region.

Links:

• YouTube Version: https://www.youtube.com/watch?v=baRXKrDmEGU 
• GoMedia Website: https://gomedia.ma/?srsltid=AfmBOorSIgPDICJJMjf-jh-ewiLhzw5iuyWQVKwuw3_NsQEPJzyxCIuZ

To focus on our growth markets in the UK and surrounding European areas, we've expanded our team! Steffan Piolet is the newest team member based in the UK. In this episode, we talk with him about his background, focus areas for Daktronics and the challenges he's ready to tackle in his new role with the company.

To hear about a couple of new projects in Europe, Justin and Matt are joined by Markus Bucher, Sales Manager for Auviso, and Rolf Bauer, Region Manager for Daktronics. They talk about the latest Titlis Experience project in the heart of Switzerland and then Rolf dives into the details of The Whale project in Germany’s Hamburg Central Station.

Links:

• Daktronics News Release: https://www.daktronics.com/news/daktronics-introduces-germany-to-the-whale-display-with-stroer-partnership 

June was a busy month at Daktronics, and Justin Ochsner and Matt Anderson are back to break down the latest news and announcements from across the company. This month's recap spans transportation, sports technology, live events and industry recognition.

We released Camino 8 and are working with customers to bring advanced data storytelling to their audiences. To dig a bit deeper into Camino and how it’s impacting customer workflows, we sat down with Yanier Figueras, Daktronics Software Designer. He shares insights into the operator experience, usability enhancements and product design decisions.

Links:

• YouTube Version: https://www.youtube.com/watch?v=S4tKg5cmQOE 
• Camino Webpage: https://www.daktronics.com/en-us/products/software-and-controllers/show-control/products/camino 

The Seattle Mariners just upgraded their outfield video display to 11,300+ square feet and named it Mariners Fire TV. We sat down with their team of experts to hear all about it. Jeff Higgins, Mariners VP of Technology, and Ben Mertens, Mariners VP of Productions, Content and Creative Services, shared how they leverage the new display, integrated with multiple other displays around T-Mobile Park, to bring something unforgettable to their fan base on any given game day.

Links:

• YouTube Version: https://www.youtube.com/watch?v=ptW2bxNXi6Y&t=1067s
• Seattle Mariners T-Mobile Park | Project Highlight: https://www.youtube.com/watch?v=ToomGceT6So 
• News Release: https://www.daktronics.com/news/seattle-mariners-upgrade-video-board-at-t-mobile-park-with-daktronics 

• Daktronics Announces 2026 High School Video Summit for Educators and Student-Led Live Event Production
• University of Virginia, Daktronics Brighten Davenport Field with Top Ten Largest Video Display in College Baseball
• UNC Improves Fan Experience with 11 Daktronics LED Displays
• Daktronics Technology Fuels Street Media Group’s Rapid Multi-State Expansion

A student-run production is maximizing the use of technology at Alta High School in Sandy, Utah. To hear all about it, Justin and Matt spoke with Jim Langford, Athletic Director, and Daron Connelly, Head of TV Broadcasting & Video Production Program, as well as Head Baseball Coach. They share how the display, technology and program all impact the students, community and more.

Links:

• Alta High School Productions’ YouTube Page: https://www.youtube.com/@HawkSquawk

As the world of AI expands and people are adopting new uses every day, Justin and Matt sat down with Sheila Anderson, Chief Data & Analytics Officer at Daktronics, to hear how the company is integrating AI into the business. The conversation covers best practices for AI, what Daktronics is using, how different business segments are capitalizing on AI efficiencies and more.